FamilyMart announced on the 22nd that it will be selling “Daitai (alternative) seafood maki,” which uses substitute foods such as salmon roe, sea urchin, and crab, from the 28th at approximately 4,900 stores in the Kanto region and six prefectures. Salmon roe was replaced with vegetable oil derived from soybeans, sea urchin was replaced with pollack paste, and crab was replaced with crab-flavored kamaboko.
The company’s aim is to contribute to sustainable fishing, and the company says, “Compared to livestock products, seafood alternatives are still less well known.We hope this will help people learn more about them.”
The product contains two rolls of “salmon roe” and “sea urchin,” each of which also has “crab” and cucumber wrapped in it. Not only the appearance, but also the texture and taste are close to the real thing. The price is 398 yen.
Related Articles
Matsukiyo Cocokara to release functional water “matsukiyo LAB HMPA Water” with visceral fat reduction function on January 31st
On January 31st, Matsumotokiyo Cocokara & Company (Tokyo) will release "matsukiyo LAB HMPA * Formulated Water," a functional food containing ingredients derived from rice bran, from its original healthcare brand "matsukiyo LAB," at Matsumotokiyoshi Group and...
Nissin Foods to release “Complete Meal Mystery Meat Bowl” on December 8th. “Mystery Meat Bowl” recreated as a “Complete Meal.”
Nissin Foods (Tokyo) will release the "Complete Meal Mystery Meat Bowl" nationwide on December 8th. "Kanzen Meshi" is a brand that pursues a balance of deliciousness and 33 types of nutrients *1 , including vitamins and minerals set out in the "Japanese Dietary...
Seaweed snack innovation from Calbee Noriyan , alternative seaweed.
On Wednesday, November 5th, Calbee will launch “Noriyan,” a new seaweed-alternative snack made from upcycled potato starch, exclusively at the Calbee+ Tokyo Station store.Available in two flavors — Dashi Soy Sauce and Wasabi Salt — the product will be sold in limited...