“THE PROTEIN SABA water boil” from Nobuta Canning (Choshi City, Chiba Prefecture)
As part of the local revitalization “Choshi Dream Market Project,” it collaborated with Choshi Commercial High School and Takeuchi Pharmaceutical (Shinagawa-ku, Tokyo). It contains 6.4 grams of collagen protein per can (150 grams). In addition to mackerel’s natural protein, it also provides essential fatty acids such as DHA and EPA. <Reference 398 yen>
Source:Nikkei MJ 12nd May 2024.https://www.nikkei.com/article/DGKKZO80571040Q4A510C2HD5A00/?type=my#QAAUAgAAMA
Related Articles
TOFU sweet bar innovation
Martner Japan insight comment The Tofu Bar is a clean-label, plant-based food product that maximizes the natural power of soybeans by eliminating unwanted bitterness and off-flavors. Seasoned and ready-to-eat, it is designed to suit a variety of modern...
Sweet potato snacking “Salted Karinto made with ‘Kogane Sengan’, a premium sweet potato grown in Kyushu Japan
Martner Japan insight comment "Imo Kenpi" is a traditional Japanese snack made by deep-frying thin strips of sweet potato and coating them with a light sugar glaze. It pairs perfectly with Japanese tea or other beverages, yet this simple and delicious snack remains...
FIZZPRESSO: Redefining RTD Coffee with Sparkling Espresso Innovation
Martner Japan insight commentSuccess for FIZZPRESSO will depend on how effectively ITO EN can frame it not as “coffee with bubbles,” but as a new category altogether—akin to the way hard seltzer or cold brew evolved beyond their origins. Positioning, packaging, and...