MUJI, known for its simple and functional design, faces the risk of overlapping with other brands. However, it continues to innovate. In 2020, “MUJI Naoyetsu” opened, aiming to become the center of daily life in the Joetsu region by introducing local...
The prepared foods market in 23 hit a full recovery, reaching ¥10.9827 trillion, up 106.4% from pre-pandemic levels. According to the “2024 Edition Prepared Foods White Paper” issued by the Japan Prepared Foods Association on June 1, the prepared foods...
Imported Orange juice crisis, expanding produt developments for domestically produced mandarin juice in Japan. Orange juice is a familiar drink in the home. Almost all of the juice is imported, but natural disasters and disease outbreaks in orange-producing countries...
How Kagome’s Tomato Juice is Dominating the Vegetable Beverage Market: The Power of Lycopene and GABA” Kagome’s vegetable beverages are gaining support across a wide range of age groups. In 2023, while the vegetable beverage market remained flat,...
The Era of Enjoying Authentic Sushi at Home: Innovations in the Frozen Sushi Market Frozen Frozen sushi technology advancements have made it easier to enjoy authentic sushi at home. Traditional challenges of refrigerated storage, which makes the rice hard, and room...
