2024 marks the momentous 100th anniversary since the birth of “Nissin Salad Oil” in 1924. In Japan, Nissin Oillio Group pioneered the manufacturing and sales of highly refined soybean oil, a departure from the commonly used vegetable oils such as rapeseed and sesame oils, a century ago.
Throughout these 100 years, the company has continuously provided new value by developing numerous technologies and launching innovative products. Particularly, “oxidation” significantly influences the quality of edible oils and remains a concern and focal point for consumers. While the company has previously developed technologies to mitigate oxidation, it has now unveiled the “Ultra Oxidation Barrier Method,” which consolidates and further evolves existing techniques.
With “Nissin Healthy Clear,” a product of Edible rape oil that alleviates the vague concerns regarding oxidation, the company aims to offer a new value proposition where the freshness of oil persists even after opening. By enhancing the allure of cooking oils, the company seeks to revitalize the household edible oil market.
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