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Sapporo Beer’s New Strategy: No High-Alcohol Chu-Hi in Upcoming Releases, Aligning with Health-Conscious Trends

Sapporo Beer’s New Strategy: No High-Alcohol Chu-Hi in Upcoming Releases, Aligning with Health-Conscious Trends

by Martner Japan | Feb 29, 2024 | CONSUMER TRENDS AND INSIGHTS

Sapporo Beer’s New Strategy: No High-Alcohol Chu-Hi in Upcoming Releases, Aligning with Health-Conscious Trends The trend of health consciousness regarding alcohol, the desire to drive after a meal, and the preference for staying sober for activities like...
The food trend of rice and rice ball in Japan is leaning towards petit luxury

The food trend of rice and rice ball in Japan is leaning towards petit luxury

by Martner Japan | Feb 28, 2024 | CONSUMER TRENDS AND INSIGHTS, INNOVATION

The food trend of rice and rice ball in Japan is leaning towards petit luxury The Rising Trend of Premium Onigiri in Japan: A Glimpse into High-Quality Rice and Innovative Ingredients – A Key to Success Amidst Declining Rice Consumption, Targeting the Younger...
Seven-Eleven’s new business format, “SIP Store”

Seven-Eleven’s new business format, “SIP Store”

by Martner Japan | Feb 27, 2024 | FLASH NEWS, RETAIL

Assortment of Fresh and frozen food is comparable to supermarkets. Behind this new format launch, there are the increasing trends of ‘cooking retirement’ and the ‘time-saving/effortless for cooking ‘ generation of dual-income households.”...
FamilyMart Releases Sushi Rolls Using ‘Vegeat®,’ Made from Non-Standard Vegetables

FamilyMart Releases Sushi Rolls Using ‘Vegeat®,’ Made from Non-Standard Vegetables

by Martner Japan | Feb 26, 2024 | INNOVATION, NEW PRODUCTS, RETAIL

FamilyMart Releases Sushi Rolls Using ‘Vegeat®,’ Made from Non-Standard Vegetables   FamilyMart, headquartered in Minato-ku, Tokyo, and led by President and CEO Kensuke Hosomi, will launch two sushi rolls using “Vegeat®,” made from...
AEON’s Vision for the Future: Exploring Integration of Tsuruha and Welcia to Create a 2 Trillion Yen Powerhouse in the Drugstore Industry

AEON’s Vision for the Future: Exploring Integration of Tsuruha and Welcia to Create a 2 Trillion Yen Powerhouse in the Drugstore Industry

by Martner Japan | Feb 25, 2024 | FLASH NEWS, RETAIL

AEON’s Vision for the Future: Exploring Integration of Tsuruha and Welcia to Create a 2 Trillion Yen Powerhouse in the Drugstore Industry Aeon is reportedly considering the integration of Tsuruha Holdings and Welcia Holdings, potentially giving rise to a 2...
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