“THE PROTEIN SABA water boil” from Nobuta Canning (Choshi City, Chiba Prefecture) As part of the local revitalization “Choshi Dream Market Project,” it collaborated with Choshi Commercial High School and Takeuchi Pharmaceutical (Shinagawa-ku,...
There is a growing variety of “upcycled” foods that turn waste generated during food processing into valuable products. The company’s approach has attracted sympathy and led to the creation of fans. Sakaeya Bakery (Ebina City, Kanagawa Prefecture),...
Major beverage companies are revamping their green teas. Almost all major famous brands such as Suntory Beverage & Food’s “Iemon” and Coca-Cola Japan’s “Ayataka” were renewed. Inexpensive private brands (PB) are selling at their...
Kellogg’s Japan is proposing a new way of consuming oatmeal to expand its market in Japan. From the “Oatmeal Rice” series, which can be eaten like rice, they will release “Soy Protein Oatmeal Rice” on February 12th, which allows you to...
Introducing Japan Kellogg’s Whole Granola Series with the highest reduction of 70% in fat content. The new product is available starting from Monday, March 25th. Supervised by the Head Chef of Hotel New Otani, we’ve achieved a 70% reduction in fat content...
“Imoya Kinjiro, which manufactures and sells various sweet potato snacks such as imo-kenpi (sweet potato chips) and sweet potatoes, started selling ‘Imoya’s Mixed Grains Rice’ from April 1, 2024. It uses ‘Kogane-senkan,’ a sweet...
