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As the demand for private brands increases, Lawson launches a new private brand for the first time in about five years:”Three-Star Lawson”

As the demand for private brands increases, Lawson launches a new private brand for the first time in about five years:”Three-Star Lawson”

by Martner Japan | Mar 27, 2025 | Uncategorized

Lawson, Inc. (Headquarters: Shinagawa-ku, Tokyo, President and CEO: Sadahiro Takemasa, hereinafter referred to as “Lawson”) will revamp its private brand for the first time in approximately five years since 2020, marking its 50th anniversary this year. The...
Daiso Industries launches new cosmetics brand “Kyumme” from “DAISO×TGC”

Daiso Industries launches new cosmetics brand “Kyumme” from “DAISO×TGC”

by Martner Japan | Mar 23, 2025 | CONSUMER TRENDS AND INSIGHTS, FLASH NEWS, PRIVATE BRAND, RETAIL, Uncategorized

On March 1st, Daiso Industries (Hiroshima Prefecture) exhibited at the 40th Mynavi Tokyo Girls Collection 2025 SPRING/SUMMER (sponsored by the Tokyo Girls Collection Executive Committee).  In conjunction with this exhibition, DAISO and Tokyo Girls Collection (TGC)...
Japanese firm launches madeleines made from thinned apples and upcycled cacao husks

Japanese firm launches madeleines made from thinned apples and upcycled cacao husks

by Martner Japan | Mar 23, 2025 | CONSUMER TRENDS AND INSIGHTS, FLASH NEWS, GROCERY, INNOVATION, NEW PRODUCTS, RETAIL, SUSTAINABILITY

GOOD NATURE MARKET in Japan has introduced madeleines made from discarded ingredients like thinned apples and upcycled cacao husks. Owned by GOOD NATURE STATION, a Kyoto-based commercial facility operated by BIOSTYLE Co Ltd, this initiative aligns with sustainable...
Expanding Flavored Sausages: Capturing Dinner and Home Drinking Demand

Expanding Flavored Sausages: Capturing Dinner and Home Drinking Demand

by Martner Japan | Mar 18, 2025 | CONSUMER TRENDS AND INSIGHTS, FLASH NEWS, INNOVATION

Expanding Flavored Sausages: Capturing Dinner and Home Drinking Demand Japan’s Sausage Market Struggles Amid Changing Consumer Preferences Japan’s sausage market has remained largely unchanged for decades, with a strong reliance on pork-based products. In...
Nestlé Japan Targets Younger Consumers with “Nescafé Gold Blend Caffeine Half

Nestlé Japan Targets Younger Consumers with “Nescafé Gold Blend Caffeine Half

by Martner Japan | Mar 16, 2025 | CONSUMER TRENDS AND INSIGHTS, GENERATION MZ

Nestlé Japan is strategically expanding its “Nescafé Gold Blend” product line with the official launch of “Nescafé Gold Blend Caffeine Half,” a coffee product that offers 50% less caffeine. The product, which comes in four variations—jar,...
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