On December 3rd, FamilyMart (Tokyo) began selling four new products made with plant-based ingredients as part of its “Blue Green Project,” which is themed around caring for the global environment, at approximately 16,300 stores nationwide. The “Blue...
The Transformation of Japan’s Retail Industry: The Impact of Trial’s Acquisition of Seiyu 1. Background and Purpose of the Acquisition On March 5, 2025, Trial Holdings (hereafter referred to as Trial), a major discount retailer, announced its acquisition of Seiyu, one...
Asahi Breweries (Tokyo) announced on the 21st that it will release a new product, “Asahi The Vitalist,” on April 15th. This is the first new brand of standard-priced beer in seven years, and is characterized by a refreshing bitterness and clean aftertaste....
Dubai Chocolate: A Global Sensation Now Available in Japan! Dubai Chocolate, which started as a small side hustle during the COVID-19 pandemic, has grown into a worldwide trend thanks to its popularity on social media. In December 2023, a viral TikTok video posted by...
The cheese market in Japan has been growing with consumption increasing by 30% over the past decade. The Japanese cheese market has been steadily growing in recent years, with consumption increasing by approximately 30% over the past decade. In 2019, total consumption...