Asahi Soft Drinks Co., Ltd. announced on October 27, 2026 that it will begin test sales of “Otona Tansan,” a freeze-dried drink cube that dissolves in sparkling water. Sales are limited in quantity and available in Japan only.
Product Overview
- Format: Cube-shaped freeze-dried drink. Place it in a glass, pour in sparkling water, and let it dissolve.
- Flavor 1 – Grapefruit & Botanical: A refreshing grapefruit taste combined with a botanical aroma.
- Flavor 2 – Lemon & Mint: A refreshing lemon and mint aroma with a crisp, clean aftertaste.
- Concept: The product is designed so that the experience of dissolving the cube is part of the enjoyment. It was developed for use with “EXTRA BURST,” a strong-carbonation server.
Where and When to Buy (Test Sales, Japan Only)
- Offices with EXTRA BURST installed: Scheduled to start around early December 2026. 150 yen per cube (tax included).
- Crowdfunding on Makuake: October 29 to November 29, 2026, or until sold out. Five set types are offered in total, including: a 6-piece set of one flavor at 1,560 yen, a 12-piece set of one flavor at 2,650 yen, and a taste-comparison set (6 pieces of each flavor) at 2,760 yen (all tax included).
Source: Asahi Soft Drinks press release (October 27, 2026, in Japanese)
Discover more from Martner Japan
Subscribe to get the latest posts sent to your email.